CIDI Preview: Looking at the new trends in consumer electronics development from CES 2025 (Part 2)

Development trend of consumer electronics industry

Automotive electronics and consumer robots will become new growth points for consumer electronics

In recent years, new consumer terminals such as automotive electronics and consumer robots have accelerated their development, with broad market prospects and are expected to become new growth points for consumer electronics. On the one hand, automobiles have become a new smart terminal integrating travel, entertainment, office, leisure, etc., with functions such as autonomous driving, smart cockpit, human-car interaction, immersive entertainment, etc. accelerating the integration of functions such as Nvidia, Intel, Qualcomm, Texas Instruments, and Samsung. Leading companies such as Nvidia, Intel, Qualcomm, Texas Instruments, and Samsung are all strengthening their layout in the automotive electronics field, seizing the commanding heights of the terminal market with nearly 100 million sales per year in the future, and accelerating the reshaping of the global competitive landscape. On the other hand, the diversity, agility and interactiveness of robots continue to improve, and they can handle more complex and sophisticated tasks. In the future, they will continue to penetrate widely into daily home, health care, emotional companionship and other life scenarios, bringing new huge incremental space, and bringing unique and differentiated layout opportunities for innovative and growth enterprises such as single champions and specialized and new "little giants".

 

Create the ultimate user experience and become the new focus of competition among consumer electronics companies

From the analysis of product performance of domestic and foreign manufacturers at this exhibition, consumer electronics companies have further anchored consumers' higher demands on intelligence, comfort, convenience, and personality. As the high-quality economic development gradually deepens, consumer electronic products will be deeply integrated into life and become indispensable intelligent partners and right-hand assistants to meet people's diverse needs such as work, life, and study in all aspects. In the future, consumer electronics companies must have a deep understanding of user pain points, carefully cultivate user needs, and integrate innovation and significantly optimize user experience from the perspectives of technological innovation, functional optimization, humanized design, one-stop solutions, etc. in order to seize the initiative in the fierce competition.

 

The trend of consumer electronics diversified and integrated application scenarios

The development trend of diversification of functions and cross-border integration of consumer electronic products is obvious. Taking automobiles as an example, with the rapid development of cutting-edge technologies such as 5G, cloud computing, and artificial intelligence, as a multi-functional intelligent mobile terminal, the interaction environment of automobiles has gradually changed from human-computer interaction dominated by in-cabin driving behavior to human-computer interaction in various scenarios of daily life. Smartphones are no longer limited to calls and text messages, and integrate high-resolution cameras for photography and video shooting, mobile payments, health monitoring, personal assistants, gaming and streaming services. "

 

Source: China Electronic Information Industry Development Institute’s official account

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